2024 Jiangsu Culture & Tourism Tech Innovation Conference & Committee Inauguration

Founding Ceremony & First General Meeting of the Communication Technology Special Committee

Initiated by Jiangsu TV, the Communication Technology Special Committee was established to advance the application of new technologies including AI, big data and virtual production.

Announcement of the Committee Establishment

On-site Establishment of the Committee

Against the backdrop of integrating culture with technology and the new track of smart tourism development, the Communication Technology Special Committee of Jiangsu Society for Culture, Art and Science was officially established to deepen the reform of cultural systems, explore effective mechanisms for integrating technology and culture, and actively foster new productive forces in the cultural field. It has more than 130 member units and is committed to promoting the high-quality development of the cultural and tourism industry through professional technical support

2024 Jiangsu Culture & Tourism Sci-Tech Innovation Development Conference

Technology Empowers Culture & Tourism; Digital Intelligence Lights Up the Future

New Technologies · New Scenarios · New Experiences

Address by Lu Feng, Deputy Secretary of the Party Committee, Deputy Director and General Manager of Jiangsu Broadcasting Corporation

Address by Chen Fen, Chairperson of Jiangsu Society for Culture, Art, Science and Technology

Lu Feng, Deputy Secretary of the Party Committee, Deputy Director and General Manager of Jiangsu Broadcasting Corporation, focused on the technological development trends of cultural and tourism scenarios, advocated intelligent content communication, optimized technological applications to enhance the attractiveness of cultural and tourism resources, improved the efficiency and quality of publicity and operation, and emphasized that the application of AI and new technologies in the industry can achieve mutual success and strengthen exchanges.

Chen Fen, former Deputy Secretary of the Party Group, Deputy Director and First-class Inspector of Jiangsu Provincial Department of Culture and Tourism, and Chairperson of Jiangsu Society for Culture, Art, Science and Technology, stated that it is necessary to strengthen the strength of the committee, accelerate the high-quality development plan of the cultural and tourism industry, and jointly create a new chapter for Jiangsu's cultural and tourism industry.

Launching Ceremony of the Logo and Official Platform of Jiangsu Society for Culture, Art, Science and Technology.

Launching Ceremony of the "2025 New Quality Productive Forces: Looking at Jiangsu Culture and Tourism" Activity.

Six experts delivered keynote speeches.

Six industry leaders, technical elites and senior experts, focusing on the theme of the conference, shared wonderful insights from multiple aspects, led everyone to conduct brainstorming, let them feel the great changes and unlimited possibilities brought by digital technology to the cultural and tourism industry, and made the participants gain a lot and benefit a lot.

Xin Hongye, former Deputy Director of the Information Center of the Ministry of Culture and Tourism, and Chairperson of the Digital Culture and Tourism Special Committee of China Electronic Chamber of Commerce, combined with the theme of this conference, starting from the macro perspective of the development environment of the cultural and tourism industry, shared the innovation trends of the cultural and tourism industry in three aspects: technology, concept and format.

Li Yonghui, Professor of the School of Architecture, Southeast University, shared the implementation of health assessment of the current environment of cultural relics, deterioration risk analysis, and quantitative assessment of protection project effects, providing new connotations and methods for the quantitative assessment of environmental risks and preventive protection of immovable cultural relics.

Hao Jinan, Senior Solution Architect of Tencent Cloud Media and New Cultural and Creative Industry, pointed out that the future development trends of cultural and tourism will see the increasing prominence of specialization, cross-border integration and IP-oriented development, and digital-real integration, intelligence and immersion will become the mainstream of the cultural and tourism industry.

Tang Lufeng, Deputy Director of the Technology R&D Department of Jiangsu Broadcasting Corporation and General Manager of Changjianglong New Media Co., Ltd., stated that through big data analysis, machine learning and intelligent interaction, cultural and tourism enterprises can more accurately grasp tourists' needs, provide personalized and intelligent services, and comprehensively improve tourists' experience satisfaction.

Rong Rongrong, Vice President of Shangwang Network, starting from the guidance of national policies on digital cultural and tourism, combined with the strong demand of tourists for free WiFi in scenic spots, shared that WiFi Master Key has cooperated with many cultural and tourism scenic spots in Jiangsu to build free WiFi infrastructure, and introduced the forward-looking layout and innovative practices in the field of digital cultural and tourism.

Zhang Zhe, Chairman of Shenzhen Tecnon EXCO-Vision Technology Co.,Ltd ,took the application of film and television virtual production as the entry point, and in-depth discussed how to combine virtual production technology with idle digital assets to activate traditional cultural and tourism resources, expand emerging markets, and empower the innovation and upgrading of the cultural and tourism industry.

As the founder and chairman of EXCO Vision, he was invited to share how virtual production empowers the new era of cultural and tourism, and introduced the EXCO Vision virtual production (LED) overall solution. This solution realizes immersive virtual tourism experience through technical means, helps cultural and tourism enterprises reduce costs and increase efficiency by sharing virtual studios and circulating idle digital assets, promotes the effective protection and dissemination of cultural and tourism resources, and helps open a new era of the cultural and tourism industry.

As a leader in professional high-definition visual system application solutions and a provider of film-grade XR virtual production solutions, we have successfully supported many large-scale TV live broadcasts, film and television shootings, e-sports events and media releases. Welcome to contact us at any time for more information, and we will provide you with the optimal solution for your project.

Address: Building A, CIMC Chuanggu Industrial Park, Zhoushi Road, Shiyan Subdistrict, Bao'an District, Shenzhen, Guangdong, China